Marketing Analyst

  • Imerys
  • Park Lane, London, UK
  • 17/06/2020
Full time Data Science Data Analytics Big Data Statistics

Job Description

The Company

Imerys is a world leader in creating specialty solutions that improve everyday life through minerals. Our success is built on our people, and creating an environment where our 17,800 employees around the globe can thrive.

We passionately believe that our teams are at their best when they have the opportunity to learn, collaborate and find new ways to solve our customers’ challenges, no matter what part of the business they are in.
We can offer you a variety of work and real opportunities to make an impact and be part of our evolution.

If you want to grow your skills and develop your career, find out more at

The Position

Marketing Analyst

Job Summary

Job Summary:

Develop Marketing Intelligence tools, sources and processes, as well as analyses to support strategic decisions and distribute market information across Ceramics EMEA organization.

Support and provide inputs to Marketing, Sales and S&T teams concerning markets, competition, customers and business strategy.

JOb scope & dimensions:

  • Conduct market research and competition analysis to understand demand drivers and determine differentiated needs (product specifications, service attributes) of the Market Segment and its Subsegments (by application, area, customer).

  • Contribute to the elaboration of the Market Segment Strategy by assessing current and future market trends/ conjuncture trends/competition activities, customer needs and impact of new technologies, with the aim to develop future objectives and strategic plans.

  • Participate in projects for new or differentiated products/applications and for geographical expansion for the Market Segment by exploiting the existing expertise/know-how of the Group and the emerging synergies in cooperation with S&T, regional sales and Tech support teams.

  • Support the Market Segment in analyzing new challenges and opportunities for successful cooperation and interesting participations and partnerships to strengthen the own market position, to avoid new competition and to create new growing possibilities

  • Support the design and implementation of a comprehensive communication’s action plan to promote the market awareness of the Segment’s products and applications.

  • Support pricing analysis by monitoring competition

  • Responsible for the knowledge management of the Segment

  • Update the BI system with new customers data and their segmentation for the Market Segment.

  • Feed the CRM system with market data and support the sales team to identify new opportunities and monitor their progress in the CRM system

Nature of customers :

Travels: occasionally in EMEA for trade shows and customers visits

Job specifications:

Education: Master degree in Marketing or Business


3-5 years experience in Marketing and Strategy, preferably in BtoB industries

Technical skills:

  • Skills in quantitative and qualitative analysis and methods

  • Capacity to synthesize the outcomes of research works and to make recommendations

  • Project management

  • Good understanding of sales topics

  • Strong numerical skills and Knowledge of Business finance

  • Strong Knowledge in Excel and Powerpoint, G Suite is a plus

  • Advocate for data integrity

Language: Fluent in English


  • Communication competencies

  • Interpersonal skills and ability to work as part of an international team

  • Proactivity & autonomy


Imerys SA is a company that is handi-capable

Position Type

Full time



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To ensure fairness and legal compliance in our recruitment processes, only applications received through the online application process will be considered.

IMERYS is an Affirmative Action and Equal Opportunity Employer and it is our policy to not discriminate against any employee or applicant for employment because of race, color, religion, sex, national origin, age, marital status, sexual orientation, gender identity, genetic information, disability, veteran status, or any other status protected by federal, state or local laws.