£42,000 - £48,000 yearly
Equator
Hybrid (Glasgow, UK)
The thing that makes your position so important in Equator is that you are responsible for optimising the digital experience for prospective and existing customers, using data-led strategy to drive conversion uplift on our clients’ digital journeys.
Main Responsibilities
Analyse the data in depth but critically, extract the meaning and learnings from the data to ultimately support decision-making, UX optimisation and strategy – thus delivering value to our clients
Help to plan, develop and execute a CRO strategy for our Insights clients, to reduce customer friction and improve funnel conversion rates, revenue and other KPIs and metrics for businesses, using data from various digital analytics tools
Use your analysis skills to discover issues and opportunities for digital user experience improvements including statistical testing (A/B and MVT)
Align proposed testing initiatives with clear...